Jacob Carrero stood in his room in front of the large mirror over the vanity and warmed hair wax between his fingers, smirking at the familiar black and gold branded product on the wooden surface. His father was still lording over the decision to start a male grooming line with Jake’s face all over the advertising campaign, not that he cared. He was used to being publicly owned, always on show, and every woman’s idea of a fantasy male.

Which guy wouldn’t? Women falling at your ...