Production prep for Evera’s third batch kicked off just a few days after that big meeting at the Kensington Research Center.

Ashley’s plate was overflowing—on top of running Celeste Beauty, she now had distributors breathing down her neck, all eager to jump in as official suppliers for Evera. The woman was juggling way too much, so she started laying down firmer lines on who handled what.

“Liana, I need you to lock down my schedule for the next few weeks. Put priority on the stuff ...