Evera’s growth was blowing past Ashley’s expectations. The products weren’t just selling—they were flying off the shelves, and the buzz from customers was nothing short of electric. Riding that wave of hype, Ashley wasted no time looping in Kensington’s research center and its team of scientists to hash out how to ramp up production.

After a string of meetings and back‑and‑forth debates, everyone finally landed on the same page: the second batch would roll out with ten thousand ...